Chuck moves to Friday nights for its fifth and final season beginning October 21. For almost as long as it’s been on the air, there’s been some griping about NBC putting it in a tough timeslot Mondays at 8/7c. So what happens when NBC launches the third season of a relatively strong competition show in Chuck‘s old timeslot?
The Sing-Off聽averaged a 3.2 in adults 18-49 and 9.2 viewers overall when it aired last winter. Nothing to sneeze at, especially for NBC. Last night’s third season debuted to a 1.9 in the demo and 5.2 million viewers. The season premiere. Was it up against strong competition? Sure. But no stronger than Chuck has had to face the last four years and those numbers were considered dangerous for Chuck during a regular season episode, let alone a season premiere. (Chuck‘s fourth season premiere brought in a 2.1 in the demo with 6.06 million viewers.)
Yes, The Sing-Off is cheaper to produce than Chuck, so it probably won’t be canceled, but what I’m saying is: Chuck was always a steady performer in the timeslot. Unless is suddenly starts getting a 2.5 in the demo on Friday nights (which would be awesome), I’m not going to blame NBC for keeping it on Mondays so they had some stability.
P.S. The Playboy Club was even worse at 10/9c with a 1.6 in the demo and approximately 5 million viewers.
P.P.S. Yes, Two and a Half Men premiered to staggering numbers, but that was at 9/8c, after Chuck’s timeslot. HIMYM‘s ratings were up over last season’s premiere while DWTS was down about the same percentage, so the competition was very similar to when Chuck season 4 premiered.