I’m as big a Chuck fan as the next guy, but out of curiosity, why do you (a) watch the show live, (b) record the show on DVDs, (c) buy regular DVDs, (d) buy blu-ray DVDs, AND (e) watch the show online?
Isn’t that a bit excessive (especially buying both regular and blu-ray DVDs!)? You must be the biggest Chuck fan on the planet!
]]>That’s because season 3 premiered when no other NBC shows were premiering, so all of the ad budget could be spent on Chuck. In the fall, the networks spend the most money advertising their new shows with a few promos for returning shows thrown in a week or so before they premiere. For example, so far I’ve only seen 1 promo for 30 Rock and The Office, but loads for Undercovers. So it’s not just Chuck that’s getting this treatment, and it’s not just NBC that does this. For better or worse, that’s the model that the networks feel is their best return on investment for advertising dollars.
]]>That 3.5/5 is household ratings, not the 18-49 demographic (unfortunately), so Zap2It’s numbers are essentially the same as what TVBN reported yesterday.
]]>Just the U.S. market. NBC does not have broadcasting rights outside the U.S., so they don’t make any money from Chuck when it airs elsewhere.
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